Why 90% of Digital Agencies Fail & How to Be the 10% That Succeed
You’ve heard this tale before, or perhaps you’re part of it—an aspiring digital agency launches with an ambitious client roster and robust projections. But where does it go wrong? The need for effective marketing through digital platforms and the World Wide Web, then why is it that at the same time most digital marketing agencies […]
Mastering Lead Acquisition for Digital Agencies
via GIPHY In today’s digital landscape, Lead Acquisition for Digital Agencies is not just an option—it’s a necessity. This guide will walk you through each step to ensure your campaign’s success. Offer 1: Website Audit for Effective Lead Acquisition Why Website Audits are Crucial in Lead Acquisition A website audit is a cornerstone in Lead […]
How Much Should Roofing Companies Allocate for Marketing?
Introduction Marketing is an essential component for the growth and success of any business, including roofing companies. The challenge lies in determining the right marketing budget that aligns with your business goals, competitive landscape, and stage of growth. In this article, we delve into how much roofing companies should allocate for marketing, considering various factors. […]
Why Your Digital Marketing Agency Should Offer AI Chatbots
The digital marketing landscape is ever-changing. To stay ahead, you need to adapt and embrace new technologies. One such technology that’s making waves is AI chatbots, particularly on platforms like Facebook Messenger. Here’s why your agency should consider offering this service. 1. The Future is Conversational Marketing Messaging Apps are Booming:Facebook Messenger is one of […]
Mastering PPC: Top Strategies for Maximizing ROI
“Mastering PPC: Top Strategies for Maximizing ROI” Pay-Per-Click (PPC) advertising can be an incredibly effective tool for businesses to reach their target audience and drive conversions. However, without a well-defined strategy in place, it’s easy to waste precious resources and see little return on investment (ROI). To truly harness the power of PPC, it’s essential […]
45+ Money Roofing Keywords for SEO & PPC
In today’s interconnected landscape, SEO (Search Engine Optimization) and PPC (Pay-Per-Click) have become instrumental for roofing businesses. But what significance do they hold? And how do they reshape the industry’s digital terrain? Importance of SEO for Roofing Businesses SEO, at its core, is about amplifying your roofing website’s visibility on search engines, predominantly […]
Update on Google Local Service Ads: Anonymous Reviews to Cease by August 25, 2023
Google, the leading force in online search, has recently announced a pivotal change to its Local Service Ads (LSA) feature. As of August 25, 2023, the platform will no longer accept or display anonymous reviews. This decision, highlighted in their official documentation, marks the end of an era. The End of Anonymous Reviews “Notice: The […]
What is Ad Fatigue and How to Avoid It
Paid advertising can be a powerful tool for businesses to reach their target audience and boost sales. However, even the most well-crafted and engaging ads can lose their effectiveness over time due to a phenomenon known as “ad fatigue.” In this article, we will explore what ad fatigue is, why it happens, and most importantly, […]
Digital Marketing Strategies for Roofers: 9 Proven Techniques for Success in 2023
Introduction: The roofing landscape has undergone significant transformations in recent decades. In a world dominated by technology, design trends, and data-driven content, roofing businesses now cater to an entirely different type of consumer. Today’s tech-savvy, informed customer expects more and has a keen understanding of what they want. Amidst this sea of information and competitive […]
8 Undeniable Roofing Marketing Trends for 2023
The digital marketing landscape is ever-evolving, continually offering innovative ways for businesses like roofing contractors to connect with customers. For those keen on staying ahead of the curve, Rocket Launch Media has assembled eight of the most compelling digital marketing trends for 2023, each of which has the potential to dramatically elevate your roofing business. […]