Why 58% of Searchers Are Skipping Google — And What That Means for Your Business

GEO Insight • August 2025
LLM Search Surpasses Google: Why 58% Now Skip Traditional SEO

LLM search surpasses Google for product and service discovery. If your strategy still bets only on rankings and backlinks, you’re invisible to more than half your market. This playbook shows how to earn visibility inside AI answers—not just SERPs.

58% prefer AI answers Zero‑click is default GEO > classic SEO

The Shift No One Can Ignore

We’ve entered the Zero‑Click Era. Users ask ChatGPT, Gemini, or Perplexity and get a complete answer. No 10 blue links. Your visibility now depends on whether AI engines cite you—not whether you’re position #1.

58%

Consumers relying on AI search for research.

−34.5%

Average click loss when Google AI Overviews appear.

400M+/wk

ChatGPT users seeing brands inside answers.

LLM vs Google: The Proof

Instant, conversational results. AI compresses research into one credible, context‑aware response.
Answer > Link. Users get what they need without clicking—unless your brand is cited.
Fewer citations, higher stakes. If you’re not among trusted sources, you don’t exist in the result.

What Makes AI Trust Your Business

Structured content. Clear headings, FAQs, comparisons, and pricing ranges help LLMs extract answers.
Credibility signals. Consistent NAP, rich GBP, author bios, reviews, and real photos increase confidence.
Originality & specificity. Localized details (e.g., “roof repair in Dublin, OH”), process steps, warranties, and case stories beat generic copy.
Multi‑surface presence. Industry platforms (Houzz, Yelp), directories, and PR give AI more places to “see” you.

Three Moves to Make Now

1) Optimize for answers, not just rankings. Reframe pages around real buyer questions. Add tight FAQs and comparison blocks to core pages.
2) Earn mentions—don’t just publish. PR, local features, and expert quotes carry more weight with LLMs than self‑published claims.
3) Track AI visibility weekly. Use Brandwatch AI or GEOlytics to see whether ChatGPT/Gemini/Perplexity cite you—and where to shore up.

How Rocket Launch Media Builds GEO (Out‑of‑the‑Box)

Structured service pages with embedded FAQs, comparisons, localized pricing, and strong internal links.
GBP tuned for LLMs (categories, services, products, Q&A, photos) plus review velocity & responses.
AI visibility audits across ChatGPT, Gemini, Perplexity—with monthly fixes and experiments.
.llm.txt brand profiles & lightweight AI assistants to increase appearance in conversational answers and on‑site conversion.

The Bottom Line

LLM search surpasses Google where it matters most: attention and trust. Traditional SEO is table‑stakes—GEO is how you get cited.

Ready to be the answer—inside AI search?

Book a Strategy Call We’ll audit your AI visibility and give you a step‑by‑step GEO plan.

SEO Fields

Meta Description (≤155): LLM search surpassed Google. Learn how to get cited inside AI answers with GEO—structured pages, earned mentions, and weekly AI visibility tracking.

Slug: llm-search-surpasses-google-2025

Focus Keyphrase: LLM search surpasses Google

SEO Title (50–60c): LLM Search Surpasses Google: 58% Now Skip SEO

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