Meta ads that book immigration consultations
Directories sell the same inquiry to four firms at once. Meta flips that: the person filling out your form has already seen your firm, your face, and your story. Nobody else gets that lead.
Why most firms quit Meta
The channel is fine. The setup usually is not.
Three failures account for nearly every immigration firm that tried Facebook ads once and decided they do not work.
Ads that look like a law firm
Stock photos of gavels do not stop a scroll. Faces, plain language, and a real answer to a real fear do.
Traffic sent to a homepage
A homepage asks people to browse. A booking page asks one question and takes the appointment. The difference is most of the budget.
Leads that sit overnight
Meta produces inquiries at 11pm on a Sunday. If nothing replies until Tuesday, the spend was donated.
What you get
Everything the channel needs, built and handed over.
Written by us in English and Spanish, approved by you before anything runs.
Account structure, audiences, placements, and budgets set up under your own Business Manager.
A dedicated page and calendar built for the campaign, not your homepage.
Pixel and server-side events so the reporting reflects booked consultations, not clicks.
Automated text and email that replies in minutes, in the language the inquiry came in.
New creative on rotation, losing ads cut, reporting you can actually read.
How it runs
Three stages from kickoff to a full calendar.
Intake and scripts
You tell us the case types you want more of and the ones you would rather not see. We write the scripts and copy, you approve them, we film or source the creative.
Launch
Campaigns, booking page, tracking, and follow-up go live together. Nothing runs until the thing that catches the lead is ready to catch it.
Tune and scale
We watch cost per booked consultation rather than cost per lead, kill what does not convert, and put budget behind what does.
Questions
What firms ask before starting.
Who owns the ad account and the data?
You do. Everything is built inside your own Meta Business Manager. If we stop working together you keep the account, the audiences, the creative, and the lead history.
What should we budget?
It depends on your market and the case types you want. On a call we will look at what a signed case is worth to your firm and work backwards from there rather than quoting a number blind.
Do you write the Spanish, or translate it?
Write it. Translated ads read as translated, and the people most likely to call can tell immediately.
Who handles the leads that come in?
The automated follow-up replies within minutes and keeps chasing until a consultation is booked. Your team picks it up from the calendar.
How long before we see consultations?
Campaigns typically produce inquiries in the first weeks. The useful conversation is about cost per booked consultation, which takes a little longer to settle and is the number we report on.
Works alongside
Paid gets you found today. These keep you found.
Next step
Tell us the cases you want more of. We will show you what they cost to win on Meta.
Rocket Launch Media · Columbus, Ohio · (614) 344-8460